Our Story
Adam is the founder of RheoFit. He never set out to build a fitness recovery company. Before anything, he wanted to solve his own pain.
The need for relief
In his early twenties as an engineer, Adam picked up sports in order to undo the hours of sitting he has to do in front of a computer: Running daily to complete a marathon and playing football on weekends. It was supposed to make him feel strong; but instead, it left him with tight calves, stiff hips, and a back that refused to loosen up. Wasn’t working out supposed to give him more energy and a pain-free body?
In came the googling:
“How to fix painful calves?”,
“How to loosen stiff back?”.
Massage guns were like playing Whac-a-Molle with knots. Foam rollers had the potential to be more preemptive — only if they didn’t require so much effort. For Adam, recovery after working out started to feel like a second workout: awkward stretches, shaky pressure, never quite reaching the muscle knots that were actually causing the pain.
He set out to build a tool that fit his lifestyle. That marked the beginning of what was to become RheoFit.
Assembling the dream team
Adam quickly assembled a team: From PhD candidate PTs to deep tech engineers creating EV motors.
Together, they set the bar high from day one:
The device must massage legs, glutes, back, and neck.
It must keep a stable pressure on muscles.
It must be portable.
It must feel as good as a physiotherapist’s hands.
And it must adapt to the user’s body.
Sports equipment manufacturers told them it wasn’t possible in such a small form.
No motor existed on the market that could deliver deep tissue pressure without stalling.
So Adam and his team took the harder road: they built one themselves.
After six months of trial-and-error (burning motors, broken gears, unstable torque) they created a bottle-cap–sized motor capable of pushing 300 N, (in normie terms, enough to support nearly 150 kg of body weight without giving up)
The underlying technology was ready, even though it resembled a sci-fi movie prop.
Prototype to product:
How A1 came to be
The “Frankenstein Roller”
The Motor Breakthrough
The Massage Cover System
AI Integration
The moment we knew it was worth it was when:
A para-athlete (third place at the China National Para-Athletics Championship) contacted Adam out of the blue.He said RheoFit A1 didn’t just relieve pain; it improved his performance.That message cemented the team’s mission:
“Build tools that help people move farther, recover better, and live without limits.”
This has been our modus operandi since then.
What’s next for us?
We believe recovery shouldn’t depend on weekly appointments, expensive sessions, or trial-and-error tools.
It should be effortless, personalized, and available to everyone.
The story of RheoFit has only begun. New recovery tools, smarter systems, and deeper integration between robotics and movement science are already in the works.
But all of that comes back to one simple wish:
Recovery should feel good.
And now it’s your turn
Adam built RheoFit A1 because he needed it.
Now he’s sharing it with anyone who wants to move better, hurt less, and take back
their body: one roll at a time.